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USC School of Cinematic Arts and brandt ronat Captures Moving Images Using Same Gear

brandt ronat + company is proud of the quality work that we create for our clients, and since purchasing the Sony EX-1 video camera we have been able to capture and produce video at a very high level. To give you an independent look at the work this camera can do, we wanted to share this video from the Sony website.

“USC School of Cinematic Arts alum George Lucas and the School’s faculty and students discuss why digital film making is the future of the industry.

USC’s SCA has always prided itself on having the most advanced cameras to teach their students and the EX enables filmmakers’ creativity while producing “absolutely stunning images.” EX offers high quality, affordable HD that is efficient and cost-effective with a streamlined workflow, perfect for the School’s needs.

Mr. Lucas calls the quality of the EX camcorders “beyond anything else he’s ever worked with.”


Video on the web has been exploding in quantity in the last few years, allowing people to absorb information more easily than ever before. Embedding video links in email significantly improves click-through rates and sales conversions. There are some interesting statistics on this page, including:

“…Video in email marketing has been shown to increase click-through rates by over 96%.”

“… Video views doubled from 14.8 billion to 33.2 billion between January 2009 and December 2009. 86.5% of all US Internet users watched online video during the month. The average viewer watched 187 videos and 12.7 hours of online video during the month.”

“…visitors who view product videos are 85% more likely to buy than visitors who do not.”

“…conversion rate increases averaging 30%.”

“… saw a 44% increase in online sales conversions by using videos to showcase their products.”

“…With proper optimization, video increases the chance of a front-page Google result by 53x.”

brandt ronat + company has recently produced videos for The Space Foundation in Colorado Springs, MIMA Techology Solutions, LEAD Brevard, Florida Air Academy and a series of TV commercials for Community Credit Union. Here’s a sample:

TV Commercials for Community Credit Union

A video introduction to The Space Report

Kendall Moore discusses the importance of Leadership Brevard and LEAD Brevard

brandt ronat + company is a marketing solutions firm known for creating brand strategies and high-value message development, sustainable communications and advertising systems for clients in space and technology, health and wellness, the financial services industry, community infrastructure, real estate development and retail. Clients include Brevard Workforce, the Economic Development Commission of Florida's Space Coast, Community Credit Union of Florida, Growth Innovators, Space Coast Health Foundation, Federated Precision, Gatto's Tires & Auto Service, Florida Space Day Committee, Lawler Centre for Cosmetic Surgery, University of Central Florida, Brevard Schools Foundation, Essentials Spa, Space Coast Office of Tourism and Space Foundation (located in Colorado, Florida and Washington, D.C.).

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