On the fringe of all that we call culture are trends. Some of those trends change the rules of marketing. Pattern Recognition is the place on our site where we discuss both the rules and the breaking of them, looking for patterns that will help you and your business mo>e forward well before the competition.

A fad is very visible, but it goes up and down in a big hurry.

A trend is almost invisible,
but it's very powerful over the long term.

: : Third BRC Gathering a Flocking Success 06/12/09

Thanks to our fellow FLOCK-ers who migrated up to BRC’s home office at 60 McLeod Street last night. Read on for a few photos, some highlights from the discussion, and FREE helpful resources mentioned during the presentation.

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: : Second BRC Gathering a Flocking Success 05/22/09

Thanks to our fellow FLOCK-ers who migrated up to BRC’s home office at 60 McLeod Street on a rainy Thursday evening. Read on for a few photos, some highlights from the discussion, and FREE helpful resources mentioned during the presentation. (Did we mention it was free?)

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