Pattern Recognition

BY JENISE OSANI : : ACCORDING TO A POST ON WWW.DESIGNOBSERVER.COM, BARACK OBAMA DID NOT ORIGINALLY LIKE HIS LOGO—a sun rising over a field in the shape of an O, symbolizing hope and opportunity—because he thought it looked too polished and corporate. Not to worry, Obama, there is an underground Fairey spreading HOPE and keeping things real.

BY LINDA BRANDT : : THIS ARTICLE TALKS ABOUT THE IMPORTANCE OF THE CREATIVE CLASS in developing thriving communities, and includes a discussion of what it takes to truly “connect” and retain young talent (YPs) in a region. (Article first APPEARED IN THE AUGUST 2008 ISSUE OF "SPACECOAST BUSINESS".)

“Now it is the intrinsically human ability to create new ideas, new technologies, new business models, new cultural forms, and whole new industries that really matters.”

-- Richard Florida.

BY JAY DECATOR : : A BUSINESS' WEB SITE IS OFTEN THEIR INITIAL POINT OF CONTACT WITH NEW CUSTOMERS. For this reason, it is vital for the site to be continuously up to date with useful information. As anyone who has ever tried to maintain a website knows, this is not as easy as it sounds. Many times, website updates just aren't a priority. Furthermore, you may not have direct control over the site—often changes go through an independent webmaster or web development company. Their schedule may not be the same as yours, and you can't always count on them for a crucial change

BY MELINDA RIDGLEY : : ADVERTISING CAREERS CAN BE SO SEXY. THE LURE OF LIFE-LONG LEARNING, CHALLENGES TO HURDLE, THE SIZZLE OF A PITCH, THE ADORATION OF RAVING CLIENTS…ah, before you know it you are in love. However, this dynamic seducer is no easy lover. The rules change all of the time and keeping up means staying ahead of the masses. It means absorbing all the information you can, processing it and turning it into something valuable before someone else does.

BY JULIAN BENNETT : : “…HUMANS ARE SO GOOD AT VISUALIZING THE WORLD WE LIVE IN….WE NEVER REALLY SEE WHAT’S THERE.”

Say Whaaaaaaaaaat??!!!?? ….. Is that some kind of ‘can’t see the forest for the trees?’ metaphor? Actually, no.