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Author archive for Jay Decator
How Millennials Think
How millennials think–and what they really want from businesses–might be different than your current advertising and/or product development approach. Why care so much about this group? By 2018, they’ll outearn boomers, and by 2025 they’ll make up 75% of the workforce. Read the results of… Continue reading…
brandt ronat creative propels national wins for Community Credit Union of Florida
Merritt Island, Florida — Innovative REMIX Campaign created by brandt ronat + company wins marketing awards in three major national competitions. The REMIX campaign created for Community Credit Union of Florida earned a Credit Union National Association Diamond Award… Continue reading…
Drama by Bill Ronat Named Best Florida Short Film
(MELBOURNE) A film written and directed by Bill Ronat of Brandt Ronat + Company was recently chosen by the Space Coast Film Commission as the Best Florida Short Film during the Melbourne Independent Filmmakers Festival. “Have We Met?” can be summed up by the tag line: the professor has one last mystery to solve, but… Continue reading…
The Living Room Candidate – Political Ad Archive
During an election cycle, political ads are often seen as an annoyance, but a few years or decades removed from the election they were meant to influence and they become engrossing studies in the power of the medium, especially when examined in the context of their role in the ultimate outcome of the election.
This Exquisite Forest
This Exquisite Forest is an web-based collaborative art project that lets users create short animations that build off one another by following a few minimal guidelines. The result is a collection of branching narratives resembling trees. Visitors can not only watch the animations, but also contribute to the project, which will eventually be installed… Continue reading…
Would You Buy A PC Made Out Of Cardboard?
A company called Recompute is selling a computer in a cardboard case. It doesn’t seem all that great at first, but when you learn about the low impact manufacturing and recycling process and the structural advantages of cardboard, it starts to get pretty intriguing. They look cool, too. Find out more at
Measuring the Universe
A very cool educational animation from Royal Observatory Greenwich on the different methods scientists use to determine how far away we are from objects in the Universe. After watching the video you’ll be able to use terms like parallax, red shift, and standard candles to impress your friends!
Tech-based Travel Info and Smart Phone Role
Smart phones are more and more influencing how people travel, how they access information, when they do and are becoming integral to reaching visitors before they come (in the planning cycle), while they are here (in the local spending cycle) and post the vacation (influential reviews). Look at… Continue reading…
Reaching out: Fan of giving communicates a community need
Newspaper’s gift fund ‘deserves our ongoing support’ “We help companies, communities, organizations, agencies and coalitions communicate better,” Linda Brandt said. Brandt believes FLORIDA TODAY’s Reaching Out Holiday Fund not only effectively communicates the need to help local children, but also delivers as expected, so she makes a point to give each year. “This is a… Continue reading…